e49 work shown on MSNBC

Tuesday, October 24, 2006

Political Hit Sites Make a Big Splash

Political hit sites, designed to be humorous while highlighting specific negative points about an opposing candidate, are proving to be highly effective at gaining popular attention and garnering significant media coverage. The National Republican Senatorial Committee (NRSC), which has employed PoliticalSupport.com's (a joint venture between episode49 and The Bivings Group) services in producing a series of such sites this election cycle, has learned this first hand.

Over the past few months, PoliticalSupport.com has created over a dozen sites that target Democratic Senate challengers across the nation for the NRSC. These sites employ animation and interactivity to make the content more accessible, entertaining, and sticky. The sites have been so successful that they continue to make the national media in outlets such as MSNBC, ABC News, Washington Post, and many others.

Watch MSNBC video